Responsibilities

• Manage the execution of email marketing campaigns and newsletters, ensuring timely delivery and optimal performance.
• Monitor and analyze campaign metrics to identify areas for improvement and drive continuous optimization.
• Collaborate with cross-functional teams to develop and implement effective email marketing strategies that align with business goals.
• Create engaging email content that resonates with target audiences, leveraging best practices in copywriting and design.
• Assist in maintaining and growing our email subscriber list through targeted campaigns and lead generation efforts.
• Stay updated on industry trends and best practices in email marketing to enhance our strategies.
• Support A/B testing initiatives to determine the most effective email formats and content.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in email marketing, preferably within a B2B environment.
• Strong understanding of email marketing platforms and analytics tools.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a remote team setting.
• Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.
• Familiarity with HTML and basic design principles is a plus.

Benefits

• Competitive salary with performance-based bonuses.
• Flexible work hours and a remote-first work culture.
• Opportunities for professional development and career advancement.
• Access to health and wellness programs.
• Monthly virtual team-building events and activities.
• Supportive and inclusive company culture that values diversity.