Key Responsibilities

• Own the end-to-end email marketing strategy and execution to enhance user engagement and retention.
• Manage a promotional plan that includes daily and weekly email broadcasts tailored to segmented user groups.
• Implement a testing framework to continuously improve email performance and conversion rates based on data-driven insights.
• Ensure zero downtime during email broadcasts, maintaining consistent communication with our user base.
• Grow the email database significantly by developing effective lead generation strategies.

Requirements

• Proven experience as an Email Marketing Manager, specifically within the online casino or gaming industry.
• Strong understanding of email marketing best practices, segmentation strategies, and analytics.
• Experience with Customer.io or similar email marketing platforms.
• Excellent communication skills, both written and verbal, with the ability to craft compelling email content.
• Strong analytical skills with a data-driven approach to decision-making and problem-solving.

Benefits

• Competitive salary and performance-based bonuses.
• Flexible working hours and the option for remote work.
• Opportunities for professional growth and development within a fast-paced environment.
• Access to innovative tools and technologies to enhance your work.
• A vibrant company culture that values creativity, teamwork, and individual contributions.