Responsibilities

• Own and maintain the marketing measurement foundation to enable evidence-based decision-making regarding member acquisition and retention.
• Collaborate with Performance and Lifecycle Marketing, Growth, Engineering, and Data Science teams to design and implement cross-channel experimentation frameworks.
• Establish and enhance a rigorous incrementality testing capability to connect media investments to long-term member value.
• Translate complex measurement challenges into actionable product decisions that focus on sustainable, high-quality member experiences.
• Model purposeful experimentation while providing constructive feedback to stakeholders throughout the organization.
• Support the development of identity resolution architecture and measurement systems to accurately assess the impact of marketing spend.
• Stay updated on industry trends and best practices in data science and marketing analytics to drive innovation in our approach.

Requirements

• Master’s degree in a quantitative discipline such as Data Science, Statistics, Mathematics, or equivalent practical experience.
• 5+ years of experience in a data-driven product role, preferably within marketing or growth environments.
• Strong understanding of marketing measurement frameworks, experimental design, and causal inference methodologies.
• Proficient in statistical programming languages such as Python or R, and experience with SQL for data manipulation.
• Exceptional analytical skills with a proven ability to communicate complex concepts clearly and effectively to non-technical stakeholders.
• Experience working in cross-functional teams and leading initiatives that require collaboration across multiple departments.
• A passion for enhancing the customer journey and a commitment to using data to drive impactful decisions.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health benefits, including medical, dental, and vision coverage.
• Flexible work hours and the option for remote work to support work-life balance.
• Opportunities for professional development and continuing education.
• A supportive and inclusive company culture that values diversity and innovation.
• Additional perks, such as wellness programs and employee discounts.