About the Role

We are seeking an exceptional Director of Partner Marketing to establish and lead Cresta's partner marketing function from the ground up. This highly visible position will require you to collaborate closely with cross-functional teams to develop and execute innovative marketing strategies that enhance our partner network and drive business growth.

Responsibilities

• Develop and implement a comprehensive partner marketing strategy that aligns with Cresta’s business objectives.
• Identify and establish relationships with key strategic partners to enhance marketing initiatives.
• Create and manage co-marketing programs that drive engagement and generate leads.
• Work collaboratively with sales, product, and customer success teams to ensure alignment and maximize partner impact.
• Analyze and report on the effectiveness of partner marketing campaigns, optimizing strategies based on data-driven insights.
• Lead the development of marketing materials, presentations, and resources to support partners in promoting Cresta’s offerings.
• Manage the partner marketing budget and ensure effective allocation of resources to achieve maximum ROI.
• Stay updated on industry trends and competitive landscape to ensure Cresta remains at the forefront of AI-driven customer experiences.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• Minimum of 7 years of experience in partner or channel marketing, preferably in the technology or AI sector.
• Proven track record of developing successful partner marketing programs that drive measurable results.
• Strong analytical skills and experience with marketing analytics tools.
• Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders at all levels.
• Self-motivated with a strong ability to work independently and as part of a team.
• Familiarity with AI technologies and customer experience solutions is a plus.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Flexible working hours and remote work options.
• Generous vacation policy and paid time off.
• Professional development opportunities and continuous learning.
• Work with a talented and innovative team dedicated to redefining customer experiences.