About the Role

We are establishing a dedicated sales function and are seeking a Sales Lead to take charge of our creator acquisition process. This role involves managing the entire pipeline from sourcing leads to closing deals, as well as overseeing and developing the team responsible for this function. Every new Creator Manager (CM) at Playbook will report directly to this lead until we scale further. If you thrive on data, accountability, and leading a team to achieve significant results, we encourage you to apply.

Responsibilities

• Daily Reporting: Track the output of the sourcing engine by adding new leads to the database daily. Report on leads that have been contacted, replied to, are on call, and have been closed.
• Maintain a clean and organized database with appropriate tagging and labeling.

• Day-to-Day Operations: Conduct morning stand-up meetings and team check-ins to ensure alignment and progress.
• Perform call reviews to provide coaching and improve team performance.
• Offer ongoing reporting on pipeline health and conversion rates.

• Systems & Tools: Own the Customer Relationship Management (CRM) system, ensuring it is clean and up-to-date.
• Manage the database and lead tracking tools efficiently.
• Oversee analytics, outreach scripts, pitch decks, and closing materials.
• Handle contracts and the closing process effectively.

• Training & Enablement: Build and maintain standard operating procedures (SOPs) for sourcing, qualifying, and approaching creators.
• Develop and implement training programs for new team members.