Responsibilities

• Develop and implement comprehensive social media strategies to enhance brand awareness and engagement.
• Analyze audience insights and market trends to inform content creation and campaign decisions.
• Manage and oversee social media content across all platforms, ensuring alignment with brand voice and messaging.
• Collaborate with cross-functional teams to integrate social media efforts with broader marketing initiatives.
• Monitor social media channels for customer inquiries and feedback, responding in a timely manner.
• Create and manage social media advertising campaigns to drive traffic and conversions.
• Track and report on social media performance metrics, providing actionable insights for continuous improvement.
• Stay updated on the latest trends and best practices in social media marketing.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Strategist or similar role in a fast-paced environment.
• Strong understanding of social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
• Excellent written and verbal communication skills with a knack for storytelling.
• Proficient in social media management tools and analytics platforms.
• Ability to work collaboratively in a team and manage multiple projects simultaneously.
• Creative mindset with a passion for digital marketing and social media trends.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance plans.
• Flexible work hours and remote work opportunities.
• Professional development and training programs to enhance your skills.
• Generous paid time off and holiday leave.
• Collaborative, inclusive, and innovative work environment.