About the Role

We are seeking a dynamic and experienced Senior User Acquisition Manager to spearhead our mobile app growth initiatives within the Google ecosystem. You will play a crucial role in managing and optimizing our mobile acquisition strategy, working closely with the product team to ensure alignment and success.

Key Responsibilities

• Manage, scale, and optimize ad campaigns across Google Search, Demand Generation, and Display platforms.
• Drive performance across key performance indicators (KPIs) including ROAS, CPA, Spend, CTR, and others.
• Own budgets and make informed, data-driven decisions regarding budget allocation.
• Develop and test hypotheses to enhance user acquisition efforts at every stage of the funnel.
• Conduct competitor research to analyze acquisition strategies, creative approaches, and effective channels.
• Engage in creative brainstorming sessions to continually push performance boundaries and achieve growth targets.

Requirements

• Minimum of 2 years of experience in performance marketing with a focus on user acquisition.
• Proven track record of managing successful advertising campaigns in the Google ecosystem.
• Strong analytical skills with the ability to interpret data and make actionable recommendations.
• Experience in budget management and optimization of advertising spend.
• Familiarity with mobile app marketing strategies and user behavior analytics.
• Excellent communication and teamwork skills to collaborate effectively with cross-functional teams.

Benefits

• Competitive salary with performance-based bonuses.
• Flexible working hours and the option for remote work.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and career advancement.
• A collaborative and innovative work environment.