Responsibilities

• Execute and support paid media campaigns across assigned European markets, including campaign setup, quality assurance, launch, monitoring, pacing, optimization, and reporting.
• Manage day-to-day campaign operations across global and European-specific performance platforms, which include Google Ads, Meta Ads, TikTok Ads, and Apple Search Ads.
• Implement campaign structures, audience targeting, bidding strategies, budgets, creative rotations, tracking parameters, and platform settings based on marketing objectives.
• Collaborate with cross-functional teams to develop effective marketing strategies that resonate with local audiences and maximize campaign impact.
• Conduct performance analysis to identify trends, insights, and areas for improvement, making data-driven recommendations to optimize future campaigns.
• Coordinate creative and localization workflows to ensure all campaign materials are culturally relevant and aligned with brand messaging.
• Maintain accurate reporting and documentation of campaign performance metrics to inform decision-making and strategic planning.
• Continuously monitor industry trends and competitor activities to stay ahead in the digital marketing landscape.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• A minimum of 3 years of hands-on experience in managing paid media campaigns, preferably within the European markets.
• Strong understanding of digital marketing channels and tools, including but not limited to Google Ads, Meta Ads, and TikTok Ads.
• Excellent analytical skills with the ability to interpret data and make strategic recommendations.
• Detail-oriented with a strong focus on execution and process improvement.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
• Proficient in English; additional European languages are a plus.

Benefits

• Competitive salary and performance-based incentives.
• Flexible work hours with the option for remote work.
• Comprehensive health insurance and wellness programs.
• Opportunities for professional development and career advancement.
• Dynamic and inclusive work environment that fosters creativity and innovation.
• Access to the latest digital marketing tools and technologies.